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8:18AM

« Creepy Disney Fruit »

Disney-branded fruit and veggiesDisney has partnered with Imagination Farms, a produce distributor that sells cartoon-branded fruits and veggies, to fill the produce aisle with Disney-brand fruit. Other companies' characters -- SpongeBob, Taz and others -- will also appear on fruit this year.

Boing Boing: Disney-branded fruit and veggies

This development freaks me out.

Can there be any other more shameful way to exploit kids and parents and pander to their basest, commercial urges?  Sure!  Wrap a banana in SpongeBob Squarepants parephenalia... then kids will eat it!!!

Good God. The little baby jesus is crying.

What happened to to the good old days, when parents were parents, and kids were kids, and family life was not a negotiating-sitcom inspired democracy?

Eat yer damn plain banana and stop whining.

(Note: expressive curse words have been deleted)

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Reader Comments (6)

What happened to the good old days?

Market research. Profit curves. Maths.

The commoditization of people.

Welcome to the world of tomorrow!
September 6, 2006 | Unregistered CommenterAdrian
Well... if given the choice of having my child eat SpongeBob Dunkaroos, or a SpongeBob Kiwi, I'd take the Kiwi.

Yes, kids are interested in what is cool. That's not going to change. So if that can be used to get kids to eat healthy, fantastic.

Obesity in North America is a real issue.

(ok, that was all too serious...)
September 6, 2006 | Unregistered CommenterMatt
Despite the environmental factor of extra packaging to "dress-up" my fruit, I'm okay with the idea if it makes fruit "cool" for kids. I just wish it was a generic space ship design on my eggplant and not a buzz lightyear(TM). I just wish it was a marketing ploy by the Eggplant Council, and not a Disney initiative.

... i still hate eggplant.
September 6, 2006 | Unregistered CommenterKrk
I know what to get Krk for his birthday now.

Wicked!
September 6, 2006 | Unregistered CommenterJorge
Lets be happy the characters are just on the box and not fruit & veggies themselves... http://www.vegiforms.com/

creepy.
September 6, 2006 | Unregistered CommenterKrk
i LIKE those ones! at least they aren't commercial disney spawn ;-)
September 6, 2006 | Registered Commenterjules

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